• Our in-house nutritionists carefully select high-quality, raw ingredients – including meat, fish, vegetables and superfoods – which contain the essential nutrition to support the bodily functions of dogs and cats. The lack of processing ensures that our premium ingredients maintain their nutritional profile, meaning that our raw food products are packed full of protein, amino acids, essential fatty acids, vitamins and minerals for your pet to truly thrive.

    Commercially available pet food products often contain biologically inappropriate ingredients such as grains, sugars, fillers, artificial additives and preservatives, which can all have detrimental effects on your pet’s health. Dogs and cats are not naturally designed to consume and digest these ingredients, and this may affect the absorption of what nutrition is available. Common side effects of a poor diet can include digestive discomfort, poor oral health, allergies and intolerances, poor skin and coat health and much more.

    Just like humans, diet is a huge contributing factor to health and wellbeing. Raw protein-rich food is your pet’s natural diet and is first choice for optimal animal nutrition.

Why choose raw feeding?

Raw food promotes optimal health for dogs and cats. Choosing to feed your pets a raw food diet can help to:

    • Support overall health
    • Support digestive health
    • Reduce waste (poop)
    • Support oral health and hygiene
    • Support coat and skin health
    • Reduce allergies and intolerances
    • Support bone and joint health
    • Support energy levels
    • Encourage food enjoyment
    • Encourage ideal nature and behaviour

Our Ingredients

Meat & Fish
Vegetables
Superfoods
Bowl of raw meat chunks with sliced vegetables, including carrots, broccoli, kale, and pumpkin, on a white background.
A bowl of raw meat chunks with broccoli, carrot slices, kale, and pumpkin pieces.
Meat & Fish

Our 100% human-grade quality, raw meat and fish are the primary, protein-rich ingredients in each of our recipes. We have an uncompromising approach to the meat that we use, taking into consideration ethical approaches to farming as well as ensuring that every piece of meat we source is of the highest quality. Our meats are varied and include Rabbit, Venison, Turkey, Beef, Lamb, Chicken and Salmon.
Vegetables

Committed to a grain-free and low carbohydrate approach to recipe formulation, our supporting, non-meat ingredients focus on nutritional benefits and qualities. Pumpkin, broccoli and kale are all recognised as being naturally rich in vitamins, minerals and fibre, which contribute to optimal pet health.
Superfoods

Added superfoods enhance the nutritional profile of our recipes. Sea kelp powder, bilberry powder, salmon oil and spirulina – to name a few - contain antioxidants which strengthen the immune system whilst contributing to healthy bodily functions and systems.
Meat & Fish

Our 100% human-grade quality, raw meat and fish are the primary, protein-rich ingredients in each of our recipes. We have an uncompromising approach to the meat that we use, taking into consideration ethical approaches to farming as well as ensuring that every piece of meat we source is of the highest quality. Our meats are varied and include Rabbit, Venison, Turkey, Beef, Lamb, Chicken and Salmon.

Vegetables

Committed to a grain-free and low carbohydrate approach to recipe formulation, our supporting, non-meat ingredients focus on nutritional benefits and qualities. Pumpkin, broccoli and kale are all recognised as being naturally rich in vitamins, minerals and fibre, which contribute to optimal pet health.

Superfoods

Added superfoods enhance the nutritional profile of our recipes. Sea kelp powder, bilberry powder, salmon oil and spirulina – to name a few - contain antioxidants which strengthen the immune system whilst contributing to healthy bodily functions and systems.